Vita is at the heart of Croydon, a superb, high quality urban environment that brings life, work and leisure together. It’s within easy reach of a transport hub and literally minutes from the centre of London. Vita offers luxurious metropolitan living in one of the world's most sought after cities.
With both one and two-bedroom options, the apartments are light, attractive, well designed and well thought out. Each has direct access to its own outdoor amenity area – either a generous balcony or terrace – plus there’s a spectacular roof garden, with amazing views across London and the surrounding countryside.
This classic, modern building is an elegant, sculpted L-shape, with a 9-storey plinth and a soaring 22-storey tower. There is a grand, double height entrance lobby which welcomes residents and visitors into a space that feels full of light and air – and this is true of the whole building.
A lot of thought and careful planning has gone into the functional and aesthetic design of the interiors of all the apartments at Vita.
Apartments are airy, spacious and open plan. Windows are floor-to-ceiling, with frames that have a superb bronze-effect metallic finish. Each has solid wood floors, 80% wool carpets and high quality, designer fixtures and fittings. Beautiful kitchens have high gloss, handle-less doors, the latest ultra-thin stone worktops and fully integrated, designer appliances. The bathrooms are also beautifully appointed, with wide format tiles, monsoon rain shower heads and stylish, newly designed suites.
The whole feel of the apartments is of quality, care and fantastic attention to detail.
Just a few miles south of the centre of London, with a thriving economy and outstanding transport links, Croydon is being reborn. Vita is at the heart of it.
From East Croydon railway station, right alongside Vita and the Ruskin Square development, it's only 16 minutes to the City of London financial centre, 20 minutes or so to the West End, and there are many more fast and fantastic links by rail, road and air.
Croydon is famous as a home for many internationally known businesses, and for its transport links and tram network. It’s a place that works hard but enjoys itself too. The town centre is already a brilliant shopping centre with over 200 stores, and the new Westfield and Hammerson development will more than double that.
Croydon also has many well-known cafes, bars and public houses; restaurants serving the cuisines of many different nations; cinemas, theatre space, arts centres, music and comedy venues, and one of the UK’s best known arts, entertainment and conference complexes, the Fairfield Halls.
There have been successive waves of development in Croydon over the years. So it’s used to old meeting new, and retains many fine buildings, including two palaces. It also has 21 conservation areas, many parks, woods and open spaces, 7 golf courses in the area, clubs for most major sports, and the famous Epsom racecourse is just over half an hour away.
With the arrival of new investment, including Vita, Ruskin Square, and the new retail and leisure centre, a new, more modern urban culture will develop, adding to the vibrant community that already exists, helping make this rapidly growing new quarter of London prosperous and successful.
We're among the top 25 housebuilders in the UK and one of the very few housing associations to have an in-house construction capability.