The Midlands pilot

The eligibility criteria and process for the pilot were set by the Government and details are available on the Government's website.

The Government is funding a limited number of places through the pilot. To give everyone an equal chance, places on the pilot were allocated by a ballot.

Pilot timescales

The ballot was open for a month, from 16 August 2018 until midnight on 16 September 2018 after which no further registrations will be accepted. The ballot has now closed and places on the pilot will be randomly allocated.


Successful ballot entry

If you applied and have been successful in the ballot, a Unique Reference Number (URN) will be generated and sent to you. You may not receive your URN immediately, but it will be emailed to you within 4 weeks of the ballot closing (16 September), along with further instructions on what to do next. It is important to keep your confirmation email and URN safe as you will need this at a later stage of the process.

Please note that if you have been successful in the ballot, this does not guarantee that you will be able to buy your home in the pilot.

If you have been successful, once you have a URN you need to email the Property Sales team at property.sales@placesforpeople.co.uk and provide us with the following information:

  • Your URN
  • Your full name
  • Your full address including postcode

We will carry out some initial eligibility checks and confirm if you are eligible to apply to buy your home.

Unsuccessful ballot entry

If you are not successful in the ballot, you will receive an email advising you that you have been unsuccessful, and unfortunately will not be able to participate in the pilot.

There are no immediate plans to reopen the ballot. However, any decision by the Government on this would depend on the level of demand. You can sign up for more information on the Government’s website, and receive information when it becomes available.

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